Trademark Registration in the EU and the United Kingdom

A trademark protects a company’s brand, name, and logo, strengthens customer trust, and reduces the risk of unauthorized use of intellectual property. For financial and fintech companies, trademark registration is an important element of business protection and long-term growth.

Since 2016, COREDO has been assisting clients with trademark registration in the European Union and the United Kingdom, helping them secure strong legal protection for their brands in key international markets.

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Cost of the service
from 700 EUR

Who Needs This Service

Trademark registration is particularly important for:

Fintech companies and startups

developing a brand in the European market who want to protect the name of a product, application or payment service from copying. According to EUIPO research, startups with registered EU trade marks receive early-stage venture financing 6.1 times more often than companies that have protected their IP only at a national level.

Payment institutions (PIs)

and electronic money institutions (EMIs) that are required to operate under a clearly identifiable brand in accordance with regulatory requirements — PSD2 (Payment Services Directive) and EMD2 (E-Money Directive).

Crypto companies and CASPs

registering under MiCA regulations — for whom a trademark forms part of corporate identification when interacting with regulators.

Banks, investment companies and brokers

entering new EU markets through licence passporting.

Holding structures

carrying out M&A transactions and requiring protection of brand assets of acquired companies.

Trademark Registration Process in the EU (EUIPO)

COREDO supports the client at every stage of the procedure — from the preliminary search to receipt of the registration certificate.

Preliminary search and risk analysis.

Prior to filing, COREDO’s lawyers conduct a similarity check against already-registered trademarks in the EUIPO database (TMview) and national registers. This identifies potential refusal or opposition risks before payment of the fee.

01

Determining Nice Classification classes.

A trademark is protected only for the classes of goods and services indicated in the application. The Nice Classification system comprises 45 classes. For financial companies, the most relevant are Class 35 (financial and insurance services) and Class 36 (financial services, banking).

02

Preparing and filing the application.

COREDO prepares the document package and files the application with EUIPO electronically. The basic EUIPO fee is EUR 850 and covers one Nice Classification class.

03

Examination and publication.

Following payment of the fee, EUIPO carries out a formal examination and assessment of absolute grounds for refusal. Publication in the EU Bulletin takes place 8–11 weeks after payment. From the date of publication, a 3-month opposition period begins during which third parties may file an objection.

04

Registration and issuance of certificate.

If no opposition is filed during the opposition period (or any opposition is dismissed), EUIPO registers the trademark and issues the registration certificate. The EU trade mark is valid for 10 years from the filing date.

05

COREDO also represents clients when responding to EUIPO requests for rectification of deficiencies (deadline — 2 months, non-extendable) and in defending against opposition proceedings.

Jurisdictions

European Union (EUIPO).

A single registration covers all 27 EU member states. This is cost-effective: one procedure replaces registration in each country separately. The European Union Trade Mark (EUTM) is recognised in all EU jurisdictions without any additional steps.

United Kingdom (UKIPO).

Following its exit from the EU, the United Kingdom has an independent trademark registration system. UK Trademark registration provides protection exclusively within the territory of the United Kingdom. COREDO provides parallel registration in the EU and UK for clients operating in both regions.

Other jurisdictions.

Upon request, COREDO coordinates trademark registration in other jurisdictions — Switzerland, the USA and others — through its partner network.

Trademark Registration Beyond the EU

COREDO also supports trademark registration in key non-EU jurisdictions for companies expanding globally.

Canada. Registration is carried out through CIPO under the Trade-marks Act (2019 amendment). Canada has been a member of the Madrid Protocol since 2019; classification follows the Nice system. Online filing fee: CAD 458 per class; registration timeline: 24–36 months. Particularly relevant for fintech companies and financial institutions entering the North American market.

Singapore. Registration through IPOS under the Trade Marks Act. Singapore is a member of the Madrid Protocol and the regional IP hub for ASEAN. Fee: SGD 341 per class. The procedure is efficient and widely recognised in the region. A strategically important jurisdiction for companies expanding into South-East Asian markets.

United Arab Emirates (Dubai/UAE). Registration through the Ministry of Economy under the GCC Trade Mark Law; Nice classification applies. Protection covers both standard commercial jurisdictions and the free zones of ADGM and DIFC, each with independent IP protection regimes. Applications must include an Arabic transliteration of the mark; multi-class applications are available. A key jurisdiction for businesses operating across the Gulf region.

Trademark Registration Costs

Jurisdiction COREDO Services Registry Fee Total
European Union (EUIPO) EUR 700 + VAT EUR 850 (1 class) from EUR 1,550
United Kingdom (UKIPO) GBP 1,300 + VAT included from GBP 1,300
Canada (CIPO) upon request + VAT CAD 458 (1 class) from CAD 458
Singapore (IPOS) upon request + VAT SGD 341 (1 class) from SGD 341
United Arab Emirates (ADGM/DIFC) upon request + VAT variable upon request

COREDO’s service fee is fixed. The EUIPO fee (EUR 850 per class) is paid separately and goes directly to EUIPO. For registration in more than one Nice Classification class, the EUIPO fee increases in accordance with the current registry schedule.

Please note: SME entities may be eligible for a refund of up to 75% of the EUIPO fee through the SME Fund 2025/2026 programme.

Our Experts

Trademark registrations at COREDO are handled by the legal team under the leadership of Pavel Kos.

Pavel Kos
Pavel Kos
Head of Legal. Pavel has been heading COREDO's legal team since 2020. He specialises in corporate law, licensing of financial organisations and intellectual property protection. He has participated in hundreds of EU financial market regulation projects since 2017.
Basang Ungunov
Basang Ungunov
Lawyer. Basang specialises in legal support for financial companies, preparation of legal opinions and intellectual property protection. He has been with COREDO since 2022.

Frequently Asked Questions

How does an EUTM (EU trade mark) differ from a national trademark?

An EU trade mark (EUTM), registered with EUIPO, is valid across all 27 EU member states under a single certificate. A national trademark protects a brand only in the country where it is registered. For financial companies operating under passported licences across the EU, EUTM registration is a more cost-effective and comprehensive solution.

How long does trademark registration with EUIPO take?

In the absence of oppositions and objections from EUIPO, the process takes 5 to 7 months: 8–11 weeks to publication plus a 3-month opposition period. If opposition proceedings are initiated, the timeline may increase. COREDO monitors the progress of the procedure and responds promptly to registry requests.

Is it necessary to register a trademark in the UK separately after Brexit?

Yes. Following the UK’s exit from the EU, EUIPO trademarks no longer extend to the United Kingdom. If your company operates or plans to operate in the UK market, a separate registration with UKIPO is required. COREDO offers a package for simultaneous registration in the EU and the UK.

What Nice Classification classes does a financial company need?

For most financial companies, EMIs and payment institutions, Class 36 (financial, monetary and insurance services) and Class 35 (business services, management) are relevant. Crypto companies may also require Class 42 (software, technology services) and Class 9 (electronic devices, programmes). The exact list of classes is determined together with a COREDO lawyer during a consultation.

What happens if an opposition is filed during the opposition period?

COREDO represents the client’s interests in opposition proceedings: prepares a reasoned response, gathers evidence and participates in negotiations with the opposing party. Timely professional response significantly increases the chances of a successful outcome.

Can a trademark be registered in the EU if the company is incorporated outside the EU?

Yes. Non-EU residents are entitled to file applications with EUIPO and obtain protection for their trademarks in the European market. The principle of uniform application means that a registered EUTM has equal force in all EU member states regardless of the country of origin of the applicant. COREDO assists foreign companies throughout the entire registration procedure.

Submit Application

If you are planning to protect a trademark in the EU or the United Kingdom, contact the COREDO team for a consultation. We have been working with financial companies since 2016 and provide full support throughout the registration procedure — from preliminary risk analysis to receipt of the certificate.

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    COREDO – EU Legal & Compliance Services Expert legal consulting, financial licensing (EMI, PSP, CASP under MiCA), and AML/CFT compliance across the European Union. Headquartered in Prague, we provide seamless regulatory solutions in Germany, Poland, Lithuania, and all 27 EU member states.